Some design choices to think about are hipbelt pockets, shoulder strap pockets, closure type, compression straps, adjustability/customizability, load lifters, and attachments for trekking poles or an ice axe
So it came down to choosing the right target
Stakeholders Interviewed Primary interviews for this study involved: Manufacturers and suppliers in the market value chain Distributors, channel partners, and integrators End-users / customers (e.g., hospitals, labs, enterprises, consumers, etc., depending on the market) Industry experts, technology specialists, consultants, and regulatory professionals Senior executives (CEOs, CTOs, VPs, Directors) and product managers Interview Process Interviews were conducted via: Structured and semi-structured questionnaires Telephonic and video interactions Email correspondences Expert consultation sessions Primary insights were incorporated into demand modelling, pricing analysis, technology evaluation, and market share estimation
Back in 2019, I bought the bag for only NZ$150 (about US$89)
Youll find more organization in the main compartment for large gear, and theres a zippered pocket items you want to keep separate